Today, it's more important than ever to be proactive about establishing a positive online web presence. According to BrandYourself.com "Over 1 billion names are Googled every day". What people find when they Google your name may affect their perception of you. What shows up when you google your name? What does your social media profile say about who you are?
If you were to market yourself to a future employer through social media, how would you describe yourself? Developing a personal brand is a great way to start thinking about that. It is a message that distinguishes you from your competition by expressing what makes you unique and memorable, so that your target audience--the future employer you seek to impress--connects with you emotionally and wants to work with you.
Review the article featured here: "What 80% Of Employers Do Before Inviting You For An Interview" and respond to the Pause and Reflect questions below.
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