Skip to main content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

Media Literacy: Media Literacy Home

What is Media Literacy?

The National Association for Medial Literacy Education (NAMLE) explains that:

"Media refers to all electronic or digital means and print or artistic visuals used to transmit messages. Literacy is the ability to encode and decode symbols and to synthesize and analyze messages. Media literacy is the ability to encode and decode the symbols transmitted via media and synthesize, analyze and produce mediated messages."

Put more simply, NAMLE defines media literacy as "the ability to access, analyze, evaluate, create and act using all forms of communication."

Media Literacy Tutorial


The Key Questions infographic was developed by Project Look Sharp at Ithaca College. Download an accessible PDF version or download in Spanish.

key questions to ask about media messages infographic